Mar
20

Don’t Be A Victim

I’m not going to sugarcoat the state of things right now. We’re in volatile times as the manufacturing economy we’ve enjoyed for the past hundred years or so gradually recedes into the past. There’s been a lot of people left out in the cold by these changes, myself included. Baby-boomers grew up in the jobs-for-life paradigm. If… Continue reading »

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Mar
14

How To Make Your Publications Rock: Graphic Design and the Rule of Thirds

When I updated my iPhone’s software last week, I noticed that my phone’s camera now has a grid option. It divides the picture area into thirds each way, for nine equal squares. This is a handy graphic design thingy that improves my picture taking. How, you ask? Lots of folks seem to think that the… Continue reading »

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Mar
13

Book Review: Civilization by Niall Ferguson

While I was at Costco a few months back, I spotted a book called Civilization: the West and the Rest, by Niall Ferguson. I’d never heard of the fellow (more a function of my not getting out enough than anything else), and subsequently found out he’s actually written quite a bit. By happy coincidence, my… Continue reading »

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Mar
06

How to Celebrate Your Own Independence Day

Things sure have changed. Western society is moving from a manufacturing model to service industries. Long time employees are being shown the door as companies do more for less, trying to economize with automation and outsourcing. People who have led comfortable – if uninspired – lives suddenly find themselves on the street with an uncertain… Continue reading »

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Jan
30

Social Media: So Many Choices…

Tumbler, Facebook, Twitter, Google+… it’s easy to get “analysis paralysis”. Just when I start to figure out one sort of social media, some whiz comes up with a new thing that is going to turbocharge my business. I hardly know where to start! Something I hear whenever I stick my toe in the social media… Continue reading »

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Jan
27

Effective Writing for Business

Do we write effectively? We want to get our message across with as little fuss as possible; clear, concise writing that doesn’t want to impress with big words jargon. Less really is more. A good resume is a study in efficiency. Employers have hundreds to wade through, and long ones are likely to get deep-sixed… Continue reading »

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Jan
02

QR Codes

When I was a kid, I remember watching the girls at the checkout ring up groceries. She had to read and input every price into a mechanical cash register. In hindsight, I imagine repetitive stress disorder was an occupational hazard, and I’m sure that (experience notwithstanding) mistakes happened. Then came bar codes. I can just… Continue reading »

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Dec
14

Cross-Border Shipping

Do you have products shipped from the United States into Canada? There are some possible pitfalls and complications you should be aware of. I talked to Keith Alton of White Rock Courier, who offers this advice: It’s really easy as 1, 2, 3. 1.  Be prepared by taking the time to establish the necessary infrastructure of setting up… Continue reading »

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Dec
01

Twitter for Business

Are you tweeting? Twitter is an online free “micro-blog” that helps you get the word out. It’s a great way to connect with people, to become an online citizen and trust agent in your particular field. But you have to engage. You can’ t just sign in and expect business to pour in. You need to… Continue reading »

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Nov
30

Writing Good Copy

I found this excellent article this morning and thought it worth sharing. You may have a great looking website or a pretty brochure, but what it says tells quite a tale about your business or non-profit society. Here’s a few tips on creating good copy. Give your business an image makeover the easy, stress-free way… Continue reading »

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