Dec
31

Graphic Design and Pictures

What’s a halftone? When you look really close at a picture printed in a magazine, you’ll notice that it’s made up of little dots. The reason for this is that a printing press can’t print a lighter shade of an ink – it’s either there or it isn’t. So they simulate lighter shades by breaking… Continue reading »

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Dec
30

Graphic Design: Different Kinds of Files

Vector and Bitmap In the design world there are two main kinds of files: Vector and Bitmap. Knowing a bit about the two can help avoid costly mistakes. Artwork Simply put, stuff that is drawn on a computer is called¬†vector art is made of of lines and the positions and curves of these lines are… Continue reading »

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Dec
29

Viewing colours: RGB and CMYK

Different ways of looking at things RGB? CMYK? What do these mean? In printerspeak, there are two main ways of looking at colour.¬† RGB stands for Red Green Blue, and it’s the way you look at images on a TV set or a computer screen. These are known as the additive primary colours. They are… Continue reading »

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Dec
29

Understanding File Resolution

But it looked good on my screen… Just because something looks good on your computer screen doesn’t mean it’s good for print. Computer screens have a resolution of 72 ppi (pixels per inch, a measure of the density of pixels in a given space). Files fit to print need to be 300 ppi. If you… Continue reading »

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Dec
27

Welcome to Sidekick Graphics

This is Sidekick Graphics’ New Website This is the new site for Sidekick Graphics, and I’m George. Thanks for visiting. What’s In It For You? I want to make it easier for you to get design and printing done for your business. From initial concept to the finished product coming to your doorstep, I’ll devote… Continue reading »

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